On Top of the World
Communities, www.ontopoftheworldcommunities.com, Ocala, Fla.,
has only two construction supervisors managing between 10 and 15
any time. Many builders can relate to this scenario—doing a lot with
resources. But this active-adult development company has the technology
resources that allow it to do more projects with less construction
while there are
just two construction supervisors, the total staff is near 400 people,
the fact On Top of the World Communities also handles all of the
for the communities it builds and relies heavily on an internal sales
rather than realtors.
using accounting and business management software for years, but has
experienced a bit of difficultly when managing options in the sales
The company offers 14 different models with as many as 4,000 options.
all this, On Top of the World Communities would write all the
on paper and transfer the data to a spreadsheet. This process proved to
bit too labor intensive for the builder.
sales software, which additionally allows it to manage options across
of starts. After the sales process is completed, the client then enters
design center process and what the firm terms “color out”—how data
through the various software systems in the option-selections process.
managed and tracked in the sales software from Sales Simplicity, www.salessimplicity.com, Chandler, Ariz.
The options can be logged into contract and closing documents, and from
the information can be shared with process management software from
BuilderMT, www.buildermt.com, Lakewood, Colo. Within this management
software, a purchase order can be issued, and tied to a specific
client, schedule, and subcontractor.
On Top of
Communities works with approximately 20 trade contractors on its
which means having the ability to authorize work orders to
through technology makes the process a little bit easier. Additionally,
trades and the development firm are working with the same information,
improves project collaboration.
information with trade partners through the technology, the customers
see the option selections. When an option is chosen, the data is
the client record for On Top of the World Communities, trade partners,
clients to view.
information can then be shared with the accounting software from Sage, www.sagecre.com, Beaverton, Ore.
residential firms have needed to minimize staff to save money in the
economy, and now the companies are finding they need to manage the same
of projects with fewer internal assets. Technology can serve as the
that will allow builders to do more work.
for business management, options, sales, or accounting can
help save time when building projects. It can also come with a few
perks such as improved communication between the homebuilder, trades,
Inc., based in Chandler, Arizona, is the creator and marketer of
automation, CRM, marketing and eLead management tools for new
semi-custom and custom homes; condo, multi-family and assisted living
developers and new-home realtors; and, apartment sales and rental agents.